Sally-Anne McCormack is a Clinical Psychologist, founder and director of ANTSA Pty Ltd. With over two decades of experience supporting clients across the lifespan, she strongly believes that “therapy takes place between the sessions.” Her vision is grounded in empowering practitioners to inspire, motivate, and monitor their clients regularly—without the added burden that often leads to clinician stress and burnout.
In 2021, following hip surgery and time away from her practice, Sally-Anne began reflecting on how she could continue to support her clients during periods between appointments. This reflection evolved into two years of research and development, ultimately leading to the creation of ANTSA—a digital mental health platform designed to help practitioners stay connected with clients, assign tasks, track mood, and reduce administrative load in a clinically sound and effective way.
Thanks to Sally-Anne’s clinical insight and commitment to innovation, ANTSA includes a suite of tools to support client engagement—most notably jAImee, the world’s first clinician-supervised AI therapy chatbot. jAImee helps clients stay on track between sessions by offering psychoeducation, therapeutic conversations, and encouragement—always under the oversight of their treating practitioner.
Sally-Anne’s leadership and innovation in mental health and technology have been recognised with multiple national and international honours:
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WINNER – 2024 GLOBAL Women Changing the World Award: Woman in Science, Tech & Engineering
Presented in London by the Duchess of York, Sarah Ferguson, and Dr Tererai Trent. -
SECOND PLACE – 2024 Women Changing the World GLOBAL Award: Woman in Health
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WINNER – 2024 Global Health & Pharma (GHP) Mental Health Awards
Awarded “Most Innovative Mental Health Engagement Platform 2024” for ANTSA. -
FINALIST – 2025 GLOBAL Women Changing the World Awards
“HealthTech Innovation Award” – selected from over 750 global nominations.
“Woman in Therapy & Counselling Services Award” -
WINNER – 2025 Australia Prestige Awards
Mental Health Support Platform of the Year. -
WINNER – 2025 Global Health & Pharma (GHP) Mental Health Awards
jAImee – awarded “Most Innovative AI Therapy Chatbot 2025”. -
NOMINATED – 2025 iAwards
Innovation: “ANTSA – Mental Health Software Platform featuring jAImee, the World’s First Clinician-Supervised AI Therapy Chatbot”.
Sally-Anne continues to lead ANTSA with a client-centred, evidence-based approach—combining clinical insight with technological advancement to enhance therapeutic outcomes and reduce practitioner burnout.